Highlights from the CampaignGuide - the Online Campaign Management Journal
FEC Reporting Made Easy (or at least easier)
Benjamin A. Katz
Filing campaign statements with the Federal Election Commission (FEC) or any government agency can be a nerve racking and mentally exhausting experience. Campaign ethics is a hot topic right now.
That's why, drawing from years of experience working with many clients, we have outlined some best practices for staying out of trouble and keeping the FEC happy.
Read more on FEC Reporting Made Easy in our CampaignGuide.
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Right-Wing Radio Monopoly and the Myth of the Liberal Media
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William S. Bike
When it comes to national talk radio, conservatives are king…
--Philadelphia Daily News, May 8, 2002*
Conservative political commentators are not just the majority on talk radio--they monopolize it. It's easy to rattle off a list of celebrity conservative radio commentators: Rush Limbaugh, Bill O'Reilly, G. Gordon Liddy, Neal Boortz, Mike Gallagher, Matt Drudge, Bob Dornan, Michael Reagan, Oliver North, Michael Medved, Bob Grant, Ken Hamblin, Pat Buchanan, Sean Hannity, Michael Savage--and the list goes on.
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Who Are Young Voters?
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Rock The Vote
Millennials are defining themselves as a politically engaged, tech-savvy, and diverse generation.
POLITICALLY ENGAGED
Young adults are taking action on key issues in communities and on campuses all across the country. From the 5,000-person Power Shift summit on climate change in Maryland in 2007 to the 2,000-person march for voting rights in Prairie View, Texas in 2008, young adults aren’t sitting on the sidelines of the most important fights – they’re leading them.
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Winning Young Voters: Part II
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Rock The Vote
TO WIN ELECTIONS TODAY
* Young voters are a huge group: More than one-fifth of the electorate is between 18-29 years of age, a total of 44 million potential voters.
* Young = New: In a close race, new, young voters can make the winning difference.
* They’re Voting: Despite the long-standing conventional wisdom that young adults don’t vote, today’s 18-29 year olds are turning out in large and growing numbers.
* It Works: Young adults can be registered and turned out in cost-effective ways that fit right into your campaign’s overall strategy. And young voters, like all voters, are attracted to candidates that reach out to them. They’ll vote in big numbers in 2008, it’s just a question of who will get their votes. YOUNG VOTERS CAN MAKE THE WINNING DIFFERENCE IN TIGHT RACES Today’s Voters: How Generation Influences Party(4)
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Focusing Your Campaign through Polling & Focus Groups
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Paul M. Fallon
When every fledgling campaign comes into existence, it soon realizes two important things. First, the opposing campaign is not the only competition it faces, and second, that having the best qualified candidate doesnt guarantee success. The primary reasons for both phenomena are essentially the same: it is getting more difficult to reach people. As a result, sometimes the campaign that wins isnt always the one with the best candidate, but is the one with the best message and strategy for communicating it!
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Professionally OP-Researched Campaigns Are Better Campaigns
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Terry Cooper
There are many, many reasons. Some of the principal reasons relate to this basic fact: The function of opposition research is to help your campaign communicate how and why you'd be the best candidate the voters could choose to seize the opportunities and solve the problems that confront your jurisdiction.
When done wrong, opposition research can cause your campaign headaches, including fatal headaches. Done right, though, opposition research will be a major contributing factor in your victory.
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