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BackOffice Campaign Management Software
 

Integrated government reporting, accounting, communications and more. Voted best web-based campaign management software. More >>

VoterManager Voter Database Software
 

VoterManager offers tools to target voters by party, history, precinct and more. Make your field campaign more effective. More >>

FundRaiser Raise Online Donations
 
SiteBuilder Affordable Campaign Websites
 

SiteBuilder makes it easy to make a professional-looking website, with streaming video, signup forms, blogs, and much more. More >>

CompleteGov Constituent Management
 

Track your constituents, manage requests, check project status and send out information. More >>

 
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Featured Articles From Our

CampaignGuide
 

Best Practices for your Database System

Benjamin A. Katz
Mark Rackers


While some politicos still cling doggedly to their well-loved clipboards and broken pencils, those items deserve a more appropriate interment in the Museum of Campaigns Past.  Today, you simply must use a database system.  It is the lifeblood of your campaign, the one place (ideally) where you will plan events, track fundraising, catalog volunteers, and manage your budget. 

There are two things you should keep in mind about database systems.  First, you need a good one.  Second, you need to use it right.  A good tool poorly used is no better than no to

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Wisconsin Campaign Finance Reporting -- Tools and Tricks

Benjamin A. Katz

Filing campaign statements with the State Elections Board (SEB) or any government agency can be a nerve racking and mentally exhausting experience.  Having to itemize nearly every transaction, complete complicated forms and follow obscure rules make reporting a challenging job.

The frequency of reports, rapid turnaround required during election season and requirement for exact reporting makes campaign reporting scary for even the most seasoned professional accountant.

With all of that said, after working for years with many clients, we have come up with some best practices

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One Single Idea

Cheryl Katz
Deborah Keltner

A critical component of every campaign's outreach efforts is the development and execution of a relevant, consistent, and well-managed brand. There is, however, a lot of confusion about what a brand actually is.

A brand is not a logo, a website, or a brochure.
A brand is the promise that your campaign is making. It is demonstrated by your campaign logo, slogan, website, brochures, and direct mail campaigns. Further, it is demonstrated by the way your staff answers the phones, the way you conduct yourself during public events, and the way you thank donors. It is infused in

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Making Your Speech Count

Randall P. Whatley

Pointers for Making a Great Presentation! 

Studies have shown that an audience bases their judgment of the quality of a speaker as follows:

Body Language: 55%
Vocal Qualities 38%
Words 7%

Over 93% of your perception as a speaker is from factors other than what you say!


Eye contact

The eyes communicate powerful cognitive messages. Pre

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